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Samantha Gross

Audience Profile Analysis

When creating any form of media, it's important to know your audience. Being aware of their demographics and psychographics can better gear and attract a kind of media to people.


Using the research I've collected from analyzing the past two magazines, I've determined my target audience. Although the two magazines looked entirely different, they attracted the same group of people. Therefore, appealing to that exact audience would bring in a lot of people.


One part I like about this profile is that it brings a very large group of people together who have several interests from traveling to entertaining. Using the audience profile I created, I I will be able to design my magazine to best fit that group of people.
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